Local events bring energy, visibility, and increased foot traffic to Beaumont. A new workshop offered in partnership with the Small Business Development Center (SBDC) is designed to help businesses capture sales as a result.
Turn Foot Traffic into Sales: Event Strategies for Small Businesses will provide downtown and corridor businesses with practical, easy-to-apply strategies to better prepare for event days and make the most of increased customer activity.
Participants will learn how to:
Attract attention and stand out during busy events
Adjust hours, staffing, and operations to meet demand
Better engage with customers before, during, and after events
Whether your goal is to increase sales, improve visibility, or feel more prepared during road closures and large community events, this workshop will offer tools you can start using right away.
This training is especially relevant for businesses located along parade routes and event corridors, where foot traffic is highest.
Join SBDC at the Pass Area Business Hub to learn how to turn Beaumont’s busiest days into real opportunities for your business.
This workshop will be offered on two dates: choose the one that suits your schedule.